Services

Online video campaigns

At a glance

Campaign videos translate a campaign message into footage for the channels used by its audience. They are intended for brands and agencies publishing related video content. Delivery may include a main film and additional versions. A production at White Label often takes two to four weeks. The quote depends on concept development, filming, editing and the number of additional versions to be budgeted.

A campaign video has seconds to stop someone scrolling. I make online campaigns for brands, with a clear idea, strong images and versions for every channel your audience uses.

Made for the feed

Most campaign videos are watched on a phone, often without sound, and people decide within seconds whether to keep watching. That is why I think about the first seconds, the framing and the subtitles at the concept stage, not in the edit.

What you get

  • A campaign concept that fits your brand and your channel mix
  • Production with the crew, cast and locations the idea calls for
  • A main film plus cut-downs of different lengths
  • Formats for every platform, with subtitles for viewing without sound

Examples

My campaign work ranges from a summer campaign for Spa Zuiver and an online campaign with Rose Bertram for LOTT Gioielli, to a crowdfunding video for Freedom Internet.

And action! info@whitelabel.video

Examples

06

Frequently asked questions

Can you build a campaign from several short stories?

Yes. I can turn one overarching idea into individual videos, each with its own message. I agree how the pieces connect and what will be delivered in advance. Read more

Can a campaign keep one recognisable visual style across versions?

Yes. I align camera work, colour, titles and editing with the campaign concept. Formats can vary while retaining a recognisable visual approach. Read more

Can a campaign shoot account for later publication dates?

Yes. When the release plan is known beforehand, I can plan scenes and variants around it. New content outside the agreed shoot may require additional production. Read more

Can I develop several campaign messages before filming?

Yes. I can help decide which message each piece should focus on. This supports writing, filming and reviewing the individual videos. Read more